Handouts, brochures, business cards, folders are all different ways in which speakers can spread their brand across their potential client base.

This sections includes useful hints and tip on creating marketing collateral, as well as templates for popular software applications.

How to create effective handouts A handout is much more than just a summary of your speech. If that's the only content you include, you are missing out on a massive marketing and revenue generating opportunity. You should be providing every member of your audience with something They will want to keep That looks impressive, professional and authoritative They will want to refer to That provides a means of contacting you in the future, and most importantly - That adds value to your speech . . . keep reading

Downloads: How to create effective handouts How to create effective handouts This PDF provides a one page summary of the associated article on creating effective handouts. The most essential point is that your handout has to be relevant to the audience. If it is then it stands a much better chance of being perceived as being professional and adding value. If you have MindJet Mind Manager and would like to download the original Mind Manager file, then you can access it in the Instant Knowledge Chart library. . . . keep reading